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American Cannabis Company Inc. Features SoHum Living Soil(TM) at Canadian Industry Event and Establishes 8 New Retail Accounts

/ -- American Cannabis Company, Inc. (OTCQB: AMMJ) (the "Company"), a full-service business-to-business consulting solutions provider, product manufacturer and seller of ancillary products to the cannabis industry, today announced that it was in attendance at a Canadian industry event featuring its SoHum Living Soils™ product and that it successfully established eight new retail sales accounts for the SoHum™ brand. ACC expects to begin filling these retail pre-orders in the spring of 2017.

SoHum™ soil is a proprietary "just add water" growing medium that contains 100% natural ingredients and provides the plant a full buffet of macro/micro nutrients to achieve genetic optimization of the cannabis plant. Not only does SoHum™ optimize the plant's potential, it also eliminates both the need for complex feeding schedules as well as the associated risk(s) of operator error. The SoHum™ product overview may be viewed at

Corey Hollister, President and CEO, American Cannabis Company, commented: "SoHum Living Soils™ are a core product offering for the company, and to see this response from our first active sales efforts to Canadian retailers is tremendous. We expect the Canadian market to present significant opportunity for SoHum™ specifically, and we have established product mixing/manufacturing capabilities there to better service the market."

About American Cannabis Company, Inc.

American Cannabis Company, Inc. offers end-to-end solutions to existing and aspiring participants in the cannabis industry. We utilize our industry expertise to provide business planning and market assessment services, assist state licensing procurement, create business infrastructure and implement operational best practices. American Cannabis Company also developed and owns a portfolio of branded products including: The patented Satchel™, SoHum Living Soils™, The Cultivation Cube™ and The High Density Cultivation System™. In addition, we design and provide other industry specific custom product solutions. The building and development of our brands and product suite is based on our Geoponics Philosophy, "the art and science of agriculture in soil."

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Forward Looking Statements

This news release contains "forward-looking statements" which are not purely historical and may include any statements regarding beliefs, plans, expectations or intentions regarding the future. Such forward-looking statements include, among other things, the development, costs and results of new business opportunities and words such as "anticipate", "seek", intend", "believe", "estimate", "expect", "project", "plan", or similar phrases may be deemed "forward-looking statements" within the meaning of the Private Securities Litigation Reform Act of 1995. Actual results could differ from those projected in any forward-looking statements due to numerous factors. Such factors include, among others, the inherent uncertainties associated with new projects, the future U.S. and global economies, the impact of competition, and the Company's reliance on existing regulations regarding the use and development of cannabis-based drugs. These forward-looking statements are made as of the date of this news release, and we assume no obligation to update the forward-looking statements, or to update the reasons why actual results could differ from those projected in the forward-looking statements. Although we believe that any beliefs, plans, expectations and intentions contained in this press release are reasonable, there can be no assurance that any such beliefs, plans, expectations or intentions will prove to be accurate. Investors should consult all of the information set forth herein and should also refer to the risk factors disclosure outlined in our annual report on Form 10-K for the most recent fiscal year, our quarterly reports on Form 10-Q and other periodic reports filed from time-to-time with the Securities and Exchange Commission. For more information, please visit

Terry Buffalo
Chief Operating Officer