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Pulse Beverage Introduces “Citrus Tree®”, a Private Label Brand Aimed at the Warehouse Direct Market

DENVER, Sept. 13, 2016 (GLOBE NEWSWIRE) -- The Pulse Beverage Corporation (“Pulse”) (OTCQX:PLSB) makers of Natural Cabana® Lemonades/Limeades and Coconut Waters, and PULSE® Heart & Body Health functional beverages introduces its newest private label product, “Citrus Tree®”, which is Natural Cabana® Lemonade/Limeade formula in a 16.9oz glass bottle in four flavors: Natural, Strawberry, Tropical Mango and Cherry Limeade. This new product is a private label brand sold through Acme Markets, a division of Albertsons, a 176 store supermarket chain in New York and Philadelphia metro areas having a population of more than 40 million. Pulse shipped its first product to Acme in May and a reorder was shipped in July.

Additionally, Pulse has secured listings for its 20oz Natural Cabana® Lemonade/Limeade in 64 PriceRite supermarkets found in Connecticut, Maryland, Massachusetts, New Hampshire, New Jersey, New York, Pennsylvania, Rhode Island, and Virginia.

Robert E. Yates, CEO of Pulse, said, “We are in the midst of a major thrust in the American Northeast and are thrilled to bring on PriceRite and private label Citrus Tree® to help broaden our reach into the American Northeast, a highly populated and influential region.”

About The Pulse Beverage Corporation

Pulse Beverage Corporation is an emerging beverage company that offers beverage brands that are great tasting, good-for-you, refreshing, low-calorie natural drinks. Combining all-natural ingredients, essential vitamins and minerals, Pulse’s line of beverages provides consumers with high-quality, healthy alternatives at a reasonable price.

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Tom Nelson

/EIN News/ --

Distribution channels: Food & Beverages