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Youngevity Declares Wednesday, September 7, 2016 -- "Be The Change Day" in Salt Lake City, Utah

/ -- Youngevity International, Inc. (OTCQX: YGYI) ( (, a global direct marketer of nutritional and lifestyle products, and also a vertically-integrated producer of gourmet coffees for the commercial, retail, and direct sales channels, declared, Wednesday, September 7, 2016 as "Be The Change Day."

Volunteers made up of distributors and corporate staff, who will be arriving for Youngevity International's Annual Convention in Salt Lake City, Utah, will band together in service with one of Youngevity Be the Change Foundation's supported charities, My Story Matters. Youngevity Be The Change Foundation is the company's 501 c 3 non profit subsidiary. The volunteers will visit two locations and interview children to build books of their lives documenting their hopes for the future at no cost to them.

Amy Chandler, the Founder of My Story Matters, a 501 c 3 nonprofit entity, said, "Part of the power of story is that it connects individuals as equals in the universal pursuit of understanding life and finding hope, uniting people despite race, class, culture, religion, and ethnicity. Our volunteers have often expressed that working with My Story Matters is a life affirming and even life changing experience. We are thrilled to be joining with Youngevity Be the Change Foundation on Be the Change Day."

Steve Wallach, CEO of Youngevity stated, "As we prepare for our Convention, it gives me great pride to join with our distributors and corporate staff who will also be giving to the community of Salt Lake City in service to children in need."

Lisa "Sunshine" Briskie, Director of Youngevity Be The Change Foundation said, "Be The Change Day will be a very emotional yet, heartwarming day for our Youngevity team. During the morning session, the team will visit a local high school to interview children, including those who are refugees from over 76 countries, and learn of the struggles that led them to the United States. The afternoon session will include a trip to a local homeless shelter where on any given day, 200 children reside. I don't think there is a better legacy to give a child than hope for their future, and strength for their life's journey and I am so proud that so many of our distributors have volunteered for a 12 hour experience with My Story Matters that will certainly remain in the memory of their hearts for years to come."

Dave Briskie, President and CFO of Youngevity concluded, "Youngevity Be The Change Foundation was created to help those in need, bring about change where it is needed and involve time and sweat equity through volunteerism, not solely monetary donations. We are so pleased that our distributors have embraced this core tenet of the Foundation. By listening with an open heart to these inspiring and resilient children as they share their history, we can help them learn from their past while encouraging them to write the next chapters of their lives with hope for the future."

About Youngevity International, Inc.

Youngevity International, Inc. (OTCQX: YGYI) ( is a fast-growing, innovative, multi-dimensional company that offers a wide range of consumer products and services, primarily through person-to-person selling relationships that comprise a "network of networks." The Company also is a vertically-integrated producer of the finest coffees for the commercial, retail and direct sales channels. The Company was formed after the merger of Youngevity Essential Life Sciences ( and Javalution Coffee Company in the summer of 2011. The company was formerly known as AL International, Inc. and changed its name to Youngevity International, Inc. in July 2013.

Safe Harbor Statement
This release includes forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995 on our current expectations and projections about future events. In some cases forward-looking statements can be identified by terminology such as "may," "should," "potential," "continue," "expects," "anticipates," "intends," "plans," "believes," "estimates," and similar expressions. These statements are based upon current beliefs, expectations and assumptions and include statements regarding and include statements regarding our growth and the goodwill derived by us from the Youngevity Be The Change Foundation and are subject to a number of risks and uncertainties, many of which are difficult to predict, including the risk that we will continue to grow and that we will derive benefits from the Youngevity Be The Change Foundation and other factors described in our Report on Form 10-K for the year ended December 31, 2015 and its other filings with the Securities and Exchange Commission, including subsequent periodic reports on Forms 10-Q and 8-K. The information in this release is provided only as of the date of this release, and we undertake no obligation to update any forward-looking statements contained in this release based on new information, future events, or otherwise, except as required by law.

Chuck Harbey
Managing Director, Corporate Advisory
PCG Advisory Group
O 646-863-7997