Formalizing cooperation on tourism between Canada and Mexico

/EINPresswire.com/ -- OTTAWA, ONTARIO -- (Marketwired) -- 06/28/16 -- Innovation, Science and Economic Development Canada

In support of greater cooperation on tourism between Canada and Mexico, the Honourable Bardish Chagger, Minister of Small Business and Tourism, today signed a memorandum of understanding (MOU) with Mexican Secretary of Tourism Enrique de la Madrid Cordero.

Mexico and Canada are among each other's most important tourism markets, and an exchange of tourism statistics will be mutually beneficial for understanding the other's market better. Canada and Mexico will collaborate on specific statistical projects that could help highlight the travel trends and habits of each country's citizens.

Quotes

"This agreement represents good news for our tourism industry, which will have access to a wealth of new information. It will provide insight into the travel habits of one of our priority markets and will help identify how to better position our tourism sector to take advantage of growth opportunities. The signing of this MOU is a great example of our long-term efforts to help grow the tourism industry and promote the Canada brand abroad."

- The Honourable Bardish Chagger, Minister of Small Business and Tourism

"I am pleased to see Canada and Mexico participating in this collaborative program to enhance our respective tourism statistics. I'm also proud that Statistics Canada will play a key role in this initiative by sharing its expertise on, and experience of, Canada's tourism sector with its Mexican counterpart. I am hopeful that this collaborative effort will create new opportunities for projects of mutual benefit for our two nations."

- The Honourable Navdeep Bains, Minister of Innovation, Science and Economic Development

Quick facts

--  Mexico is the 8th largest source of international tourists for Canada.
    In 2015, there were over 190,000 overnight stays by Mexican travellers.
--  Destination Canada counts Mexico among the 11 priority markets in which
    it promotes Canada as a premier tourism destination.
--  With 113 million citizens, Mexico is the world's 11th most populous
    nation. The country also has the 13th largest economy and is a key
    emerging market.

Follow Minister Chagger on social media.

Twitter: @MinofSBT

Instagram: minofsbt

Contacts:
James Fitz-Morris
Director of Communications
Office of the Minister of Small Business and Tourism
343-291-2700

Media Relations
Innovation, Science and Economic Development Canada
343-291-1777
ic.mediarelations-mediasrelations.ic@canada.ca