Global Traditional Toys Market 2016 Share, Trend, Segmentation and Forecast to 2021
Shifting Dynamics of Traditional Toys in Emerging Markets global briefing offers a comprehensive guide to the Toys and Games market at an international level...
PUNE, MAHARASTRA, INDIA, January 10, 2017 /EINPresswire.com/ --Summary
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Euromonitor International's The Shifting Dynamics of Traditional Toys1 in Emerging Markets global briefing offers a comprehensive guide to the Toys and Games market at an international level. It looks at both global and regional level performances as well as providing category and channel analysis. It identifies the leading companies and offers strategic analysis of key factors influencing the industry, new product developments as well as future trends and prospects.
Product coverage: Traditional Toys and Games, Video Games.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the Toys and Games market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.
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Table of Contents
INTRODUCTION
Scope
Key findings
THE SHIFTING EMERGING MARKET LANDSCAPE
Emerging and developed markets toy growth converges in 2015
Child population growth concentrated in emerging markets
Average number of children per household on the decline
Key emerging markets see major shifts that will affect toys
Emerging markets demographic and income toy drivers
Key traditional toys and games emerging markets
EMERGING GROWTH MARKETS
China benefiting from economic and population growth
Much of China unable to take advantage of one child policy’s end
Middle and upper class will lead multi-child households
Baby, infant and pre -school toys to see short term impact
Toy categories for older children will have potential in later years
POPULATION GROWTH DRIVES TOYS IN SUB-SAHARAN AFRICA AND INDIA
Demographics core to Sub-Saharan Africa and Indian markets
Middle East and Africa to gain momentum amid emerging markets
Africa core to Middle East and Africa’s child population growth
High child population countries also amongst smaller economies
Toy sales concentrated in major economies
Traditional toy sales see growth slip in India
Limited class mobility persists in India
Low cost toys the focus for parents
Branded and educational products small but growing
RUSSIA’S WEALTH-FOCUSED TOY MARKET
Russia’s wealth compensates for its demographic issues
Russian toy market sees early impact of economic issues
Poor economic outlook hurting new family growth
Family growth government initiatives have limited impact
Pre-school, infant and baby toys see negative impact
Impulse toys with major second markets also impacted
BRAZIL’S DIMINISHED TOY FUTURE
Brazil’s economic and demographic issues create a stalled market
Instability in Brazil dragging traditional toy growth
Brazil dragging down Latin America growth
Gradual rebound expected as incomes recover
EMERGING TRADITIONAL TOYS 2030 OUTLOOK
Population growth runs out of steam in China
Access to information technology will have mixed results
Economy drives toy outlook for China
Middle East and Africa and India inch toward growth markets
Pre-school and under toys will benefit from new child births
Sub-Saharan Africa growth will centre on economy and population
Local licences will likely remain the major force in India
India to reach optimal toy buying years over 2020-2025
India to become a growth market for toys
Russia could become even more wealth driven
Longer term Russia to turn to licensing
Russia’s traditional toy growth to diminish over time
Brazil might sink deeper into its stalled market status
Zika virus could create generational vacuum
Regional stagnation could upend Brazil’s economic rebound
Two possible futures for Brazil’s toy market
REPORT DEFINITIONS
Data parameters and report definitions
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Continued…..
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