Bertolli® Studies How Italians And Americans Really Eat
The difference is clear: in
- Italians are over two times more likely to set the table and eat family-style and three times more likely to have wine with their meals than Americans. [1]
- When it comes to the food on their plates, Italians eat a lot more pasta. One-quarter of Italians eat pasta on a daily basis, compared to just two percent of Americans.[2]
To help bring these findings to life, Bertolli is partnering with an Italian-American family that successfully blends the cultures and cuisines: Italian-born
"After marrying Giuliana, I truly embraced Italian culture and eating has become an experience rather than a moment," said
The couple will share their first-hand observations on the differences between Italian and American eating and share advice on bringing Mangia home:
- Mangia is a philosophy and about taking time out from a busy day to enjoy a delicious meal. This can be done alone, or while connecting with family and friends. Creating a Mangia experience can be as simple as setting the table, lighting some candles and eating family-style.
- If you want to spend a night at home, Bertolli provides a restaurant-quality meal. To personalize it, add a handful of red pepper flakes or chop some fresh basil. Better yet, buy a basil plant for your kitchen.
"Growing up in
Bertolli is proudly introducing a completely reformulated line of meals that feature a recipe-like, simple ingredient list and new packaging that offers a look inside the bag. In an effort to be even more transparent, Bertolli is going beyond simplifying its ingredients and adding a see-through window to the package to give people a sneak peek at what's inside the bag – premium ingredients, like crushed tomatoes, authentic Italian cheeses and al dente pasta. The reformulated meals with new packaging will be available in retailers nationwide by the end of October, including a new Family-Size offering.
"The new Bertolli reformulated meals reflect the growing desire for convenient meals featuring high-quality ingredients and a cleaner ingredient label," says
So this National Pasta Month, set the table, gather friends or family and Mangia with Bertolli. For more Mangia inspiration, visit BertolliMangia.com.
About ConAgra
Bertolli® is a registered trademark of
[1] These results are from an online survey conducted by
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To view the original version on PR Newswire, visit:http://www.prnewswire.com/news-releases/bertolli-studies-how-italians-and-americans-really-eat-300339360.html
SOURCE
Erin Hulliberger | ConAgra, 312-549-5378, Erin.Hulliberger@conagrafoods.com OR Rachel Carlisle | Ketchum, 312-228-6819, rachel.carlisle@ketchum.com, www.bertollimangia.com